How things have changed! Small cameras delivering big visuals. The Sony Alpha 7S is changing the way our video crew shoot video and for the better.
For documentary filming we can get so much more filmed in a day and not have to compromise on the quality. To be honest, the A7S is proving itself suitable for corporate video and broadcast (when connected to the Atomos Ninja 2 or Shogun). The A7S has also proved itself as the perfect tool for filming in Africa, it's such a small kit that it attracts no unwanted attention. Sony have become game changers with the Sony Alpha range of cameras and long may this innovation last.
Charles Meadows is a Director, DoP and owner of Incubate Productions in Johannesburg, South Africa. He has produced, filmed and director corporate and broadcast productions throughout South Africa and Africa. He's prefers using his cameras to writing blogs.